Over the years, Cinnabon has kept things relatively simple: Sure, they've branched out into Churro Swirls and Cookie BonBites, but the main star of the show has always been their classic cinnamon roll. So just how rarely has the 37-year-old brand deviated from that underlying cinnamon theme? Well, Cinnabon has a new product, and the company says it's the first time they've ever skipped the cinnamon.

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